Publisher and placement information

Vendeuse is a personal-styling app for iOS and web, operated by BrightifAI AG in Switzerland. This page is for retailers and affiliate networks. It describes the placement, how a recommendation is produced, and how commercial links are disclosed.

The product

  • A user adds the garments they own or are considering, either from a product link or by photographing them.
  • An AI stylist with access to that wardrobe, the user's stated preferences and their upcoming occasions advises them in a private one-to-one conversation.
  • Products are shown where they answer the question the user asked.
  • Available on the App Store in German and English, and on the web at app.vendeuse.com.

Where a retailer's products appear

Within the conversation, as a card carrying the retailer’s own image, product name and price, linking to the retailer’s product page. Products are not shown in banners, overlays or any surface outside the conversation.

A user asks what to wear to an occasion, with the occasion attached to their message, and the assistant begins to answer from the wardrobe.The assistant works through the garments the user already owns and asks whether they want to buy something.Two product cards, each carrying the retailer name, product name and price, with the commission-link disclosure beneath the group. The brands and the retailer name shown are invented placeholders; in a live programme the card carries the retailer's own name and links to their product page.
What you are looking at. The brands, products and prices are invented, and Vendeuse Shop stands in for the retailer: in a live programme that line carries your own shop name, the image and the price are yours, and tapping the card opens your product page. Vendeuse operates no shop and sells nothing itself — every purchase happens on the retailer’s own site. Beyond that, the three frames are the placement end to end: the user’s question with the occasion attached; the assistant reasoning over garments they already own; and only then the recommendation, as a card carrying the retailer, the product name and the price. The disclosure sits once beneath the card group and is itself the link to the ranking parameters. Shown on iOS; the web app renders the same.

Disclosure

  • A reply containing commission links carries the label Contains commission links — once for that reply, in the user’s own language.
  • Alongside it, a link to how the assistant chooses, setting out the parameters that determine the order products are shown in.
  • Commission is not one of those parameters and does not enter the ranking.

Both are visible in the third frame above, on the line beneath the product cards.

How a recommendation is produced

  1. Filters narrow the catalogue to products that are relevant and available.
  2. The assistant writes a brief describing what would suit the user.
  3. Candidates are ranked against that brief.
  4. A small number are shown, with the disclosure above them.

How a click is generated

  • Only by a deliberate tap from the user.
  • Tracked links are not opened, prefetched, warmed or refreshed on the user's behalf.
  • No other publisher's tracking is overwritten.

Promotional methods not used

  • Cashback, vouchers and discount codes, incentivised traffic, loyalty points
  • Display advertising, email marketing, post-view tracking
  • Paid search, brand bidding, retargeting
  • Sub-networks, traffic resale
  • Toolbars, browser extensions and rebate catchers. Nothing is installed that interacts with a retailer's website, and no retailer page is modified.

Product data

  • Product name, price, availability and imagery come from the retailer's own feed and product pages.
  • Retailer imagery and copy are shown unmodified.
  • The assistant does not produce prices, stock levels, discounts or product claims of its own.

Markets

Germany, Austria and Switzerland first, with the app available in German and English, and in English in other markets. The product is intended for an adult audience.

Operator

Company
BrightifAI AG
Address
Oberneuhofstrasse 3, 6340 Baar, Switzerland
Company number
CHE-166.984.707
Contact
vendeuse.com/support
iOS app
App Store
Web app
app.vendeuse.com
Awin publisher ID
2929557